Four.Meme Collaboration Sets Binance Wallet on Collision Course With Pump.fun and Bonk.fun

Binance Launches Bonding Curve Sales With Four.Meme Partnership

Binance is rolling out a new token sale model inside its Wallet, introducing bonding curve pricing through a partnership with the Four.Meme ecosystem. The new format goes live on July 15.

A bonding curve automatically raises a token’s price as demand increases. During the sale, tokens remain locked and cannot be transferred, and purchase orders are final and cannot be canceled.

However, participants can choose to exit early by selling back into the bonding curve if there’s sufficient buying interest. Otherwise, tokens unlock after the event ends and may then be traded on exchanges.

The move comes as token launch platforms like Pump.Fun and Bonk.Fun continue to gain traction among crypto users.

Launched in January 2024, Pump.fun has become Solana’s go-to memecoin hub, facilitating over 11 million token launches and generating more than $800 million in fees. Its bonding-curve AMM locks 80% of a token’s supply to ensure instant liquidity and enable swift creation of tradable coins.

Bonk.fun now leads Solana’s token issuance scene, commanding over 55% market share. Its model channels half of all platform fees into BONK token buybacks and burns, removing over $500,000 in BONK daily.

According to Binance, the new bonding curve model will give early investors a chance to gain exposure ahead of listings on Binance Alpha or decentralized exchanges (DEXs). But it cautioned that funds would be locked during the sale and that the curve could introduce significant price swings.

While bonding curves can efficiently match buyers and sellers, they carry risks: late entrants might pay steep prices if demand spikes sharply, while early participants dumping tokens could push prices lower before listings happen.

Four.Meme, valued around $368 million as of Monday, will be the first project to trial Binance’s bonding curve sales inside its Wallet.

Binance also warned users on its Binance Alpha portal that tokens sold through this method could experience “increased price volatility, higher risks,” and lack guaranteed liquidity.