Investors Could Allocate 4% to Crypto, Says Morgan Stanley in Latest Guidance

Morgan Stanley Endorses Up to 4% Crypto Allocation for Opportunistic Investors
October 7, 2025

Morgan Stanley’s Global Investment Committee (GIC) has recommended that investors consider allocating up to 4% of their portfolios to cryptocurrency, according to an Oct. 1 note.

The 4% allocation is aimed at investors pursuing “opportunistic growth.” For those seeking balanced growth or broader market exposure, the GIC suggests allocations of 2% and 3%, respectively. Investors prioritizing income or capital preservation are advised to keep their crypto exposure at 0%.

The committee described cryptocurrency as “a speculative and increasingly popular asset class that many investors, but not all, will seek to explore,” with a particular focus on bitcoin (BTC), which it referred to as “digital gold.”

Other major financial institutions provide varying guidance on crypto exposure: BlackRock and Fidelity recommend roughly 2%, while Grayscale and VanEck suggest 5% and 6%.

The recommendations from Morgan Stanley and BlackRock highlight the growing mainstream acceptance of cryptocurrency, marking a shift from earlier times when some banking executives dismissed it as a “fraud.”