ETF Frenzy May Redefine the Crypto Landscape, Yet Dozens Risk Fading Away

A flood of crypto ETFs could reshape U.S. markets this fall, but history suggests only a handful will attract meaningful investor flows.

With more than 90 filings before the SEC, issuers are betting big on demand. Yet as Bloomberg’s James Seyffart notes, “multiple ETFs based on the same token aren’t sustainable.” The ETF market quickly weeds out weak performers.

BlackRock’s bitcoin ETF (IBIT) has become a juggernaut, now holding $85 billion, while ether ETFs are gaining momentum after a slow start. Spot Solana, XRP and dogecoin products are also in the pipeline.

Analysts agree the ETF boom signals mainstream acceptance — but investors must separate sustainable products from those destined to close.